Hello, I'm Erik Zaikowski, art director, visual and product designer based in Manchester, NH. I help companies shape how their ideas are seen, understood, and experienced. Have a look at some of my work below.

AI-powered virtual assistant healthcare company. Hired at inception to establish a visual identity and collaborate with leadership on brand strategy as the company evolved from an early-stage startup into a large healthcare technology platform. Led three rebrands across multiple stages of growth, helping unify product, marketing, and digital experiences across the organization. Designed conversational experiences across web, voice, and chat applications while building scalable design systems and branded white-label solutions for customer applications.

Enterprise web content management and digital experience platform. Led creative and art direction across marketing, product, web, sales, and events, helping maintain a cohesive visual presence across the organization. Operated as the primary in-house creative resource, collaborating closely with writers, developers, marketers, and product teams while presenting concepts directly to C-level leadership. Designed brand identities for three Ektron Synergy conferences, directing vendor relationships, sponsorship materials, social campaigns, and environmental graphics for event spaces.

Boutique creative agency serving finance, hospitality, real estate, manufacturing, and nonprofit clients. Worked closely with the agency’s principals in a small, hands-on creative team, contributing to campaigns, brand positioning, and visual direction across print and digital experiences. The role provided early experience across design execution, client collaboration, and the day-to-day realities of creative business operations.